Theme Cloud

The Theme Cloud analytic tool displays the base themes in your data in a word cloud that's color-coordinated to the calculated sentiment. If your data hasn't had sentiment enabled it will be hidden.

How Thematic calculates Sentiment

  • Base themes are displayed by the biggest volume and are  color-coded  to represent their positive, neutral or negative sentiment. 
    • Green represents a positive sentiment
    • Grey represents a neutral sentiment
    • Red represents a negative sentiment
  • The total number of responses is displayed about the word cloud.
  •  The exact number of responses for each theme is written in brackets and you can mouse over each base theme to see the volumes of its sub-themes. 
  • To see data examples of a base or sub-theme in the right section click on the themes name.

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